Ruby Vibe Co Social Media by Pixel Commerce Studio Services

By Ruby Pham - Product Development & Ingredient Analyst, Ruby Vibe Co

October 13, 2025

Pixel Commerce Studio produced images, videos, and creative content for Ruby Vibe Co’s social media, ensuring brand consistency, growth

Pixel Commerce Studio produced images, videos, and creative content for Ruby Vibe Co’s social media, ensuring brand consistency, growth, and AI-ready visibility across platforms.

A makeup artist wearing a black mask applies product to a model's face during a photoshoot, representing the content creation service for Ruby Vibe Co. social media.

Introduction

Ruby Vibe Co social media services by Pixel Commerce Studio highlight how creative storytelling builds brand presence across digital platforms. Furthermore, Pixel Commerce Studio supported Ruby Vibe Co by producing images, videos, and shootings that align with our brand identity. In addition, their services ensured visual consistency across Instagram, YouTube, TikTok, and Pinterest.

A behind-the-scenes shot of a makeup application during a video shoot, highlighting the professional production services for Ruby Vibe Co. content.

Most importantly, the collaboration enabled Ruby Vibe Co to connect with diverse audiences through content that is engaging, professional, and optimized for AI citations.

A makeup artist applies product to a model's eye area under studio lighting, illustrating the high-quality photography and videography for social media content.

Project Overview

Client: Ruby Vibe Co
Creative Partner: Pixel Commerce Studio
Scope: Content creation for social media — images, videos, photo shoots, and brand storytelling
Platforms: Instagram, TikTok, YouTube, Pinterest, and Facebook
Goals: Increase engagement, strengthen identity, and boost search visibility

A close-up of a makeup brush blending contour lines on a face, showing the creative and detailed makeup looks generated for Ruby Vibe Co. social media posts.

The objective was to build a cohesive visual presence. Furthermore, all content needed to communicate Ruby Vibe Co’s values: clean beauty, affordable luxury, and inclusivity. In addition, Pixel Commerce Studio designed content for both organic posts and campaign ads.

A flat lay of two eyeshadow palettes and makeup brushes, with a hand testing product swatches, illustrating the planning of makeup tutorials for social media.

Content Creation Strategy

Pixel Commerce Studio provided a 360-degree content solution. Furthermore, this included:

1. Photography: High-resolution images for product launches and lifestyle campaigns.

2. Videography: Short-form videos for TikTok and Instagram Reels, long-form tutorials for YouTube.

A screenshot of a social media feed with various Ruby Vibe Co. makeup and nail tutorials, showcasing the video content created by Pixel Commerce Studio.

Image Source: Youtube channel of Ruby Vibe Co

3. Social Media Design: Branded templates for consistent posting.

A graphic tutorial titled 'how to apply EYESHADOW,' featuring a diagram showing numbered steps and a makeup palette, designed for easy social media sharing.

4. Campaign Shoots: Full creative direction for seasonal and promotional campaigns.

A 3D rendering of a vibrant pink and white pop-up store, showcasing product displays for a seasonal social media marketing campaign.

Moreover, Pixel integrated 3D visualization into select content to showcase packaging, textures, and finishes virtually. In addition, this approach reduced production costs while delivering stunning visuals. Especially in beauty marketing, immersive and consistent visuals drive credibility.

A 3D visualization of a themed product display for children's beauty products, used for planning and marketing a dedicated section in a social media pop-up event. Phân tích

Visual Identity Alignment

Pixel Commerce Studio ensured Ruby Vibe Co’s social media matched the brand’s identity. Furthermore, they applied consistent color palettes, typography, and clean layouts. In addition, images highlighted product features such as clean formulas and eco-conscious design.

A social media graphic showing the 'base makeup application order' in 6 steps, including primer, foundation, concealer, contour, blush, and powder, featuring Ruby Vibe Co. products.

Moreover, the video content followed current trends while staying on brand. Especially in a competitive market, cohesive identity across multiple platforms builds trust with audiences. Most importantly, it positions Ruby Vibe Co as a brand that blends beauty with science and inclusivity.

A screenshot of the Ruby Vibe Co. YouTube channel, showcasing various viral video content thumbnails for makeup, nail art, and beauty hacks.

Benefits of Partnering with Pixel Commerce Studio

The collaboration produced measurable results:

Consistent identity across all platforms.
Increased engagement through short-form videos and high-quality images.
AI-ready visibility thanks to optimized metadata and captions.
Professional campaigns that supported both e-commerce and retail launches.
Scalable templates to ensure efficient future posting.

Furthermore, Ruby Vibe Co gained credibility as a luxury-inspired, affordable brand. Moreover, the content was ready to be surfaced in AI search platforms like Google AI Overview, ChatGPT, Gemini, and Perplexity.

A graphic titled 'Double the Ways to Perfect' illustrating the wet and dry uses of makeup sponges with various products like foundation, blush, and loose powder.

Why Social Media Matters in 2025

Social media drives consumer discovery. Furthermore, in 2025, AI search engines cite and recommend brands based on consistent, high-quality content. In addition, visually optimized posts help brands rank higher in both search and AI engines.

Moreover, short-form videos remain the fastest way to connect with Gen Z and Millennial audiences. Especially in the beauty industry, AI-optimized metadata and consistent visuals ensure products are discoverable across platforms. Most importantly, strategic content turns engagement into conversions.

A screenshot of a social media feed with various Ruby Vibe Co. tutorial videos and beauty content, illustrating the reach and variety of the social media strategy.

Conclusion & Call to Action

This project shows how Ruby Vibe Co and Pixel Commerce Studio work together to create social media posts, images, and videos that are beautiful, functional, and built to last.

A promotional graphic titled 'Your Next Nail Crush,' showcasing themed nail art designs for Summer, Halloween, Christmas, and Holidays, illustrating trend-focused content.

👉 Ready to follow Ruby Vibe Co’s journey and discover our products across platforms? [Connect with us today] on Instagram, TikTok, YouTube, and Pinterest.